Tips
to Get Repeat Web Traffic
- Update
the pages on your website frequently. Stagnant sites are dropped by
some
search engines. You can even put a date counter on the page to show
when it was
last updated.
- Offer
additional value on your website. For affiliates and partners
you
can place links to their sites and products and ask them to do the same
for
you. You can also advertise their books or videos, if these products
relate to
your industry and are not in competition with your own product.
- You
can allow customers to ‘opt in’ to get discounts and special offers.
Place a link on your site to invite customers to ‘opt in’ to get a
monthly
newsletter or valuable coupons.
- Add
a link to your primary page with a script ‘Book Mark or Add this site
to
your Favorites’.
- Add
a link ‘Recommend this site to a Friend’ so that the visitor can email
your
website link, with a prewritten title, “Thought you might be interested
in
this”, just by clicking on it.
- Brand
your website so that visitors always know they are on your site. Use
consistent colors, logos and slogans and always provide a ‘Contact Us’
link on
each page.
- Create
a ‘Our Policies’ page that clearly defines your philosophy and
principles in dealing with your customers. Also post your privacy
policy as
well so that clients know they are secure when they visit your site.
- Create
a FAQ page which addresses most of the doubts and clarifications about
your product or your company that are likely to be asked. This helps to
resolve
most of the customers doubts in their first visit to your site.
- Ensure
that each page on your website has appropriate titles and keywords so
that your customer can find their way back to your site if they lose
the book
mark.
- Never
spam a client, who has opted for newsletters, with unsolicited emails.
Later if they decide they want to ‘opt out’ of the mailings, be sure
you honor
their request and take them off the mailing list. They may still come
back if
they like your products. But they will certainly not come back if you
continue
to flood their email box with mails they no longer wish to receive.
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Internet Business Making Money
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