Website Design Consists of Five Important Rules
When designing your website there are five areas that you should focus on. These five areas, call then rules, only require a little bet of time, so it is a good place to start. These five rules can help you make sure your visitors will be less likely to click away for your website. Here are five important rules of thumb to observe to make sure your website performs well.
1) Do not use Splash Pages – Splash pages are the first pages you see when you land at a website. They normally have a very striking image or short video with words like “welcome” or “click here to enter”. They are just eye checking pages that can hurt your search engine ratings. Your visitors can become bored with these pages and click away from them to maybe another website. Do not let your visitors have a reason to click to another website. Impress them with your valuable content not something they do not care about.
2) Do not use Excessive Banner Advertisements - Anyone who has surfed the internet has trained themselves to ignore banner advertisements. Do not waste valuable website real estate with these distracting ads. Instead, provide more valuable content and embed relevant affiliate links into your content. Let your visitors feel that they want to buy instead of being pushed to buy.
3) Have a Simple and Clear Navigation - You need to have a simple and straightforward navigation menu. Make it so that even a young child will know how to use it. Provide a link back to the previous page at the end of each screen. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don’t know how to navigate, they will click away from your site.
4) Have a Clear Indication of Where the User is - When visitors are engrossed in browsing your site they may get lost in your links. Make sure they know which part of the site they are in at any time. That way, they will be able to browse relevant information or navigate to any section of your site easily. Don’t confuse your visitors because confusion means clicking away from the website.
5) Avoid Using Audio on Your Site – When your visitors are browsing your site for any length of time, the last thing they need is some audio playing over and over. Many of your visitors will want to be uninterrupted while taking in the knowledge your website displays. Should you feel complied to have audio, make sure you provide your visitors with the ability to control the sound. Provide a volume or a mute control for them to use.
You can follow these five easy guidelines to have the kind of website that will keep visitors and not send them away. Now go and put them to use.




